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The company’s products compete with free online conversions of modern board games offered by sites such as, , and Steam, where the TableTop Simulator software can convert just about any board game to digital format. In the UK that figure rises to 26%, Marmalade said. Online gaming surged in popularity during COVID-19 lockdowns with the global online video market growing in value to US$155.89bn last year with nearly one in five (18%) gamers across the European Union spending more time gaming online. When the UK entered its third lockdown from January 2021 to May downloads climbed again by 678% over the same period before the pandemic, the company revealed. The digital board game publisher, which recently secured a £22.5mln investment from private equity firm LDC, saw downloads rise 147% in the first UK lockdown between March and May in 2020 from the previous three months.ĭuring the second UK lockdown between November and December 2020 downloads rose again by 155% and over Christmas when family gatherings were restricted sales rose by 38% over the 2019 festive season.
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Marmalade Game Studio, which converts family board games to a digital format so they can be played online, saw sales grow strongly during the pandemic.